About the campaign
Data Privacy Day (DPD), observed annually on January 28th, is a global initiative dedicated to raising awareness about data protection and privacy. DPD aims to educate organizations on the importance of responsible data handling and empower individuals to protect their personal information through best practices.
The theme for this year 'Privacy in the Age of AI’ attempts to bring forward the evolving opportunities and challenges presented by Artificial Intelligence (AI) in the context of Privacy. In the ever-evolving digital landscape, as AI becomes deeply embedded in our daily experiences, prioritizing data privacy is not just prudent, it's essential for both individuals and businesses. Building a foundation of trust through proactive privacy practices is vital for navigating the age of AI.